No CEO has ever leant out of their office door and called for ‘an event’. They want share holder value, loyalty, awareness, growth. So how has the events industry moved from an ancillary service to prominence on the board room table of many major brands and businesses? Where are we now, and where will we […]Read more
Talk: How can the latest thinking in wellbeing improve the world of work, and what are the lessons for the events industry?
Modern living dictates that we live our lives at breakneck speed. Technology creates access that means that it’s hard to escape, switch off and achieve quality downtime. Employers still believe that they can get more from their employees by making them work harder for longer. Or at least they act like they do. The pressure […]Read more
Is Artificial Intelligence and machine learning the key to better audience engagement and event management? This session explores how AI in various forms will improve the attendee user journey. James will discuss ways in which the increased level of attendee engagement through AI is good for an event, the client and the attendee.Read more